Swimwear Trends For Your Vibrant Summer 2024

What are the current swimwear trends?

Summer is on the horizon, and it’s never too early to start planning your beach or poolside wardrobe. If you’re wondering what swimwear trends will make waves in 2024, you’re in the right place.

In this article, we’ll explore the latest swimwear trends in styles and prints, providing insights into what’s set to sizzle on the beaches and by the pools. Click on the live links below the images to see the items closer. Plus, don’t forget to check out the new “Best Swimwear for 5 Body Shapes” e-book, which is here and available with 2 Bonus WGSN Guides.

What To Expect

One thing is sure: sustainability in swimwear is a defining factor. Eco-friendly materials like recycled nylon and polyester are embraced and incorporated into swimwear collections across many brands. The waste fabric has also found a creative outlet in reversible swimsuits and family capsules with matching mini styles. These are great ways of using material and minimising its impact on the planet.

Many brands opted for details like:

• Intricate beadwork
• Embroidery
• Standout trims
• Incorporated laser-cut

1. VALIMARE “Ibiza”
2. CAMILLA Flowers of Neptune Ball Two-Piece Swimsuit
3. BOND-EYE SWIM Splice Nino

Surf-inspired styles seamlessly merged the worlds of fashion and activewear, while versatile cover-ups designed to transcend the beach environment remained pivotal for diverse styling options.

Although vibrant colours and eye-catching prints surged in the fashion scene, earthy tones and nature-inspired patterns were also incorporated into designs. Click here to read about WGSN SWIMWEAR COLOUR TRENDS FOR BRIGHT SPRING/SUMMER 2024

Swimwear Style Trends:

High-cut leg, Swimwear with Sleeves, Swim Skirts and Beach throw-ons

 High-cut leg swimsuits, Swimsuits with Sleeves, Swim Skirts, and Beach Throw-ons emerge as the main points of swimwear trends in 2024.

High-Cut Leg

High-cut leg styles are staging a stylish comeback, drawing inspiration from the iconic swimsuits of the ’80s. Universally flattering, these swimsuit styles contribute to giving you proportionate and symmetrical body features. They also help you create a slender appearance and a more defined waistline and give the illusion of elongated legs, which may contribute to the desire for longer legs. 

Shopping Ideas

Swim Sleeves

However, this trend isn’t limited to legs only; swimwear is taking cues from practicality with the incorporation of sleeves.

Swimwear with sleeves introduces a fashionable twist with square or V-necklines for an elegant look. Apart from this being a trend, there are other benefits to having sleeves incorporated into your new swimsuit.

Here are some to name a few:

Shopping Ideas

Swim Skirts

If you want to take your bathing suit style beyond the beach or a swimming pool, then Swim Skirts would be an option. Swim Skirts remain essential, providing additional coverage and beyond-the-beach styling.

They come in various styles and looks, from ruching and slits to asymmetric cuts or longer lengths. Being a part of three-piece matching sets, they provide a modern touch and multiple styling opportunities.

Beach Throw-On

Amongst many swimwear trends this season, Beach Throw-ons are becoming versatile beyond-the-beach essentials, serving as lightweight, oversized pieces that can function as dresses, jackets, shirts, or cover-ups—ideal for seamless day-to-night styling.

1. Agua By Agua Bendita Limón Algae graphic-print swimsuit
2. MILLY CABANA Millie String Bikini
3. SEA LEVEL SWIM Shoreline Lace-Up Longline One-Piece Swimsuit

GINGHAM

Conclusion

Selecting trends that complement your body shape and personal style is essential for encouraging confidence and well-being in any setting, be it the professional environment, social gatherings, or leisurely days by the beach. Maintaining a contemporary appearance holds significant value across diverse situations, and following current trends can greatly assist in achieving this. Swimwear trends are not an exception.

Although some people find it challenging to embrace or understand the why behind following fashion trends, it is nevertheless essential to project a relevant image. Understanding fashion trends empowers individuals to make informed decisions about their appearance, ensuring that it agrees with their physique and personal preferences. Knowledge is power when it comes to knowing your body and what suits you or doesn’t. And no doubt, taking the guessing game out of your style choices boosts your confidence in any setting you might find yourself in.